About the Event

Clinical Performance Management: Innovations for a Rapidly Changing Landscape An OnDemand presentation from the event held Thursday, April 26, 2007 1:00 PM - 2:00 PM ET Do you want to make timelier, better informed decisions to take your clinical trials to the next level of performance? Then take the next step to improved clinical performance. Register now! With drug discovery costs soaring upwards to $1 billion, the life-sciences industry is questioning the validity of traditional approaches to product development. Simply put, faster time to market equals competitive advantage and profitability. Organizations are being forced to look for new efficiencies in their clinical development processes. This has led to an industrywide push for clinical performance management solutions that can streamline and shorten the clinical development process, mitigate risk, and better support profit objectives. Attend this Webinar and learn how to better understand performance to make timelier, better informed decisions to take clinical trials to the next level of performance. Experts from Cognos are joined by customer Jack Lawler of Cephalon Inc. to discuss how to: • Analyze and report on clinical performance data to identify best practices • Analyze performance data to improve resource allocation • Monitor key performance indicators to identify problems quickly • Consolidate data from multiple sources to identify trends, anomalies, or opportunities • Forecast predictable and consistent future results • Leverage investments in ERP and other data Take the next step to improved clinical performance. Register now.

Guest Speakers

xxx Bill Stevens Senior Director, Life Sciences Cognos Mr. Stevens joined Cognos in 2002 and is responsible for the development and execution of the marketing and sales strategy for the Global Life Sciences market. Mr. Stevens has over 15 years of pharmaceutical sales and management experience, and prior to joining Cognos, held positions in sales representation, reporting and analysis, operations consulting, and information management. Most recently, Mr. Stevens was with Amgen as Director of Sales Operations responsible for management of the 14-member sales operations team supporting an 800 member salesforce. xxx Paul Hake Director Cognos Innovation Center for Performance Management Mr. Hake joined Cognos in 2005 and is responsible for delivering performance management solutions for the life-sciences industry. He also works with Cognos Innovation Center members to ensure best practices and supports their drive to utilize Cognos' performance management solutions in innovative ways. Mr. Hake has extensive experience of financial planning processes and implementing Cognos solutions in large global organizations. Prior to joining Cognos, he was a Director for FP&A at Pfizer. Jack Lawler Associate Director, Clinical Project Planning & Management (CPPM) Cephalon Inc. The CPPM team within Cephalon is responsible for supporting the mission and business goals of Cephalon Worldwide Medical and Regulatory Operations group, providing overall management of clinical management information systems and guidance on the use of technology as an adjunctive tool for effective operational and management activities. Mr. Lawler has over 10 years of experience in an FDA-regulated environment, including 5 years in clinical research and activities related to drug development. During that time he led a project which defined and implemented a comprehensive performance management system within the company.

Why You Should Attend

If you are involved in Clinical Operations, Clinical Trial/Site Management, or Information Technology Management, this is a program you can’t miss!